Lazuli Label

Lazuli Label was a Liverpool-based women’s activewear brand, founded in 2018 to create clothing that makes women feel confident and comfortable.

What we did

Tailored the Shopify theme around Lazuli Label's fashion and accessories, creating a more distinctive and consistent storefront.

Reworked collection structure, filters, and navigation so shoppers can move through the fashion and accessories with less friction.

Refined product pages to make materials, fit, finishes, and variant choices easier to understand before adding to cart.

Tightened mobile layouts, calls to action, and cart interactions for a cleaner path from discovery to checkout.

Configured Shopify apps, analytics, and marketing touchpoints to support new-season launches, campaigns, and remarketing.

Reduced theme and media overhead while improving technical SEO and Core Web Vitals across key templates.

Your next project

Show us the store, the constraint, and what your team needs to ship next. We will tell you where we can help.