Fashion & Jewelry
Strike Go
Sales pages, funnel optimisation and clearer offer messaging on Shopify for Strike Go, built for trust and conversion.
Orelia London
Dainty jewellery, designed in London
Orelia London designs affordable gold and silver jewellery in house, from dainty necklaces and huggie hoops to bracelets and bangles. Its range also includes a waterproof personalised collection and ear-stacking sets.
What we did
Jewellery Storefront
Tailored the Shopify theme around Orelia’s dainty gold and silver jewellery, giving a large range a consistent presentation.
Collection Filters
Reworked collection structure, filters and navigation so shoppers can narrow a wide range by metal, jewellery type and price.
Product & Variant Details
Refined product pages so metal, finish, size and stone options are easier to understand before adding to cart.
Mobile Merchandising
Tightened mobile layouts, calls to action and cart interactions so stacking several small pieces in one order is easy on a phone.
Launch & Growth Stack
Configured analytics and marketing touchpoints to support launches, seasonal gifting and email sign-ups. The store runs Klaviyo for email, Judge.me for reviews and Zepto Product Personalizer for personalised pieces.
Speed & Search
Reduced theme and media overhead on Orelia’s key templates and improved technical SEO and Core Web Vitals.
Your next project
Planning your next Shopify build?
Show us the store, the constraint, and what your team needs to ship next. We will tell you where we can help.
