

Beauty & Skincare
Monday Muse
A custom Shopify theme rebuild that turned an off-the-shelf storefront into a subscription-led skincare experience.

Solsoller is a modern skincare and make-up house for evolving skin, with formulas such as probiotic serums, ceramide treatments and skincare-make-up hybrids. It matches customers to AM|PM rituals through a short skin quiz.
Tailored the Shopify theme around Solsoller’s AM|PM rituals and hybrid formulas, giving each product a consistent presentation.
Built a skin quiz that matches customers to AM|PM rituals. Reworked collections, filters and navigation so shoppers can move between skincare and make-up.
Refined product pages so benefits, key ingredients, usage and ritual fit are easier to understand before adding to cart.
Tightened mobile layouts, calls to action and cart interactions for a cleaner path from an AM|PM ritual to checkout on a phone.
Configured analytics and marketing touchpoints to support repeat purchase, launches and follow-up. The store runs Klaviyo for email and Loox for reviews.
Reduced theme and media overhead on Solsoller’s product and ritual templates and improved technical SEO and Core Web Vitals.
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Show us the store, the constraint, and what your team needs to ship next. We will tell you where we can help.