Health & Wellness
Hair Syrup
A trust-led Shopify theme and goal-based discovery for Hair Syrup, the natural hair oil brand seen on Dragons' Den.
Yogandha
Essential oil rituals for midlife
Yogandha creates essential oil rituals for mood and midlife wellbeing. Its blends draw on the sense of smell to support women through midlife, encouraging them to treat symptoms as signals for healing.
What we did
Trust-Led Theme
Tailored the Shopify theme around Yogandha’s essential oil rituals, giving the brand’s calm, personal tone a consistent home.
Ritual Discovery
Reworked collection structure, filters and navigation so shoppers can find a ritual for calm, clarity or self-connection.
Product Education
Refined product pages so each blend’s benefits, ingredients and how to use it are easier to understand before adding to cart.
Mobile Purchase Flow
Tightened mobile layouts, calls to action and cart interactions for a cleaner path from a blend to checkout on a phone.
Retention Stack
Configured analytics and marketing touchpoints to support education, follow-up and repeat purchase. The store runs Klaviyo for email, Appstle for subscriptions and Stamped.io for reviews.
Performance & Search
Reduced theme and media overhead on Yogandha’s ritual and product templates and improved technical SEO and Core Web Vitals.
Your next project
Planning your next Shopify build?
Show us the store, the constraint, and what your team needs to ship next. We will tell you where we can help.
