Health & Wellness
Yogandha
A trust-led Shopify theme and retention app stack for Yogandha's essential oil rituals for midlife wellbeing.
Hair Syrup
Natural hair oils, as seen on Dragons’ Den
Hair Syrup makes natural, results-driven pre-wash hair oil treatments for a range of scalp and hair concerns, and was featured on BBC’s Dragons’ Den. Its range is organised by need: scalp health, hair growth, repair and strength, and hydration and shine.
What we did
Trust-Led Theme
Tailored the Shopify theme around Hair Syrup’s hair oils, giving customer results and the brand’s Dragons’ Den story a clear place.
Shop by Hair Concern
Reworked collection structure, filters and navigation so shoppers can find oils for scalp health, growth, repair or shine.
Product Education
Refined product pages so each oil’s benefits, ingredients, usage and suitability for different hair concerns are easier to understand.
Mobile Purchase Flow
Tightened mobile layouts, calls to action and cart interactions for a cleaner path from a treatment to checkout on a phone.
Retention Stack
Configured analytics and marketing touchpoints to support education, bundles and repeat purchase. The store runs Klaviyo for email and Bazaarvoice for reviews.
Performance & Search
Reduced theme and media overhead on Hair Syrup’s product and concern templates and improved technical SEO and Core Web Vitals.
Your next project
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