Two Eugiaia Nurture Dairy Free Collagen Creamer containers (Hazelnut and Caramel), a glass of creamer drink, coffee beans, hazelnuts, and caramel squares.

Eugaia

About Eugaia

Eugaia is a New Zealand brand whose products include Nurture, a dairy-free collagen creamer in flavours such as hazelnut and caramel.

We built sales-focused Shopify pages for Eugaia and worked on the funnel, product messaging and calls to action, so visitors could move from interest to purchase more easily.

What we did

Sales Page Development

Built and refined sales pages for Eugaia’s collagen creamer that explain the product and lead visitors towards an order.

Funnel Optimisation

Improved the path from sales page to cart and checkout to reduce friction for new customers.

Messaging & Content Structure

Reordered content and product messaging so flavours and benefits are clear and easy to act on.

CTA & Page Flow

Repositioned calls to action and adjusted page flow so visitors move from reading to buying more naturally.

Landing Page Enhancements

Improved landing page structure so visitors stay engaged through to the order.

Ongoing Iteration

Made practical, iterative changes across Eugaia’s pages, each judged on whether it helped visitors buy.

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